Virtual staging is a revolutionary tool changing the modern real estate industry. It is the process of utilizing software to add multi-dimensional furniture and decor to a property photograph, creating a realistic staging image. Virtual staging can be applied to multiple areas of this industry, helping real estate professionals stay competitive in the evolving market.
Apply Design stands apart from other virtual staging providers in its flexibility, affordability, ease-of-use, fast turnaround and vast catalog of staging materials from which to choose. In this article, I will explore some case studies of real estate professionals in different industry areas who have had successful results with Apply Design. In doing so, I will highlight the pros of virtual staging with Apply Design for real estate agencies, real estate photographers, interior designers and stagers.
Virtual staging offers real estate agencies an easier and more affordable way to deliver quality staging to clients. Elevating property images is important in enabling agencies to sell more properties at higher prices. Apply Design has helped real estate agencies maximize their sales and strengthen client relationships. If you haven’t already, I recommend viewing Apply Design’s article “Why Real Estate Agents Need a Virtual Staging App.”
The following case study demonstrates the unique benefits that Apply Design’s virtual staging software can offer to agencies.
Case Study #1: Aaron Horne - “The quick turnaround time is game changing”
Aaron Horne, Head of the Real Estate Marketing Team at 4one4 Property Co, highly recommends and endorses Apply Design as a user-friendly virtual staging app for real estate agencies. According to Horne, these are the biggest pros:
User-Accessibility: Apply Design is more user-friendly than most virtual staging companies, enabling anyone to utilize its virtual staging software, regardless of prior experience.
Horne explained: “Even those who are not design-savvy can easily upload photos of empty rooms and create stunning, realistic virtual staging that transforms the space into inviting and attractive living spaces.”
Expansive Catalog: Apply Design offers a catalog with many furniture and decor options so that users can provide staging for more individualized client preferences.
“There is a huge catalog of different types of furniture and decor items that you can use to stage the room- or even outdoor areas- and we are constantly finding ways to create unique and eye-catching images to enhance the marketing of our properties.”
Endless Revisions: Apply Design provides real estate agencies with endless revisions, something that most virtual staging competitors don’t.
“We were outsourcing this procedure in the past to other practitioners- but the ability to have control over the final product, as well as having endless revisions is something we just love.”
Endless revisions have also enabled Horne’s agency to take on jobs that they may have previously turned away without Apply Design’s flexible and efficient technology.
To learn more about Horne’s experience with Apply Design, check out the full case study here.
Virtual staging is changing the real estate photography industry, offering many benefits to real estate photographers. Perhaps most significantly, it can enable photographers to increase their revenue per shoot, reducing the number of shoots photographers would have to do in order to maintain the same income or revenue. With Apply Design’s unique affordability, photographers can earn an additional $115-138 per shoot, as explained in “Increasing Your Revenue Per Shoot: The Power of Virtual Staging in Real Estate Photography.”
Virtual staging also complements photo editing, streamlining and expediting the process of creating the perfect finished product for clients in a faster-paced market.
The following case study demonstrates how Apply Design’s virtual staging has been a useful tool in real estate photography.
Case Study #2: Troy Sinclair - "My clients often are amazed at the end results"
Troy Sinclair, a real estate photographer at Shakedog Photography, has been a customer of Apply Design for over a year. Sinclair shared his experience, noting the following pros:
Consistent App Updates: Apply Design consistently provides updates that enable users more advanced staging options.
“I have found Apply Design are always updating aspects of their app, and over time have added details such as being able to place furniture on the outside of a room through a glass door or window, which is excellent and much more realistic.”
Streamlining the Editing Process: Apply Design makes the editing process easier, providing the same quality throughout multiple images.
“I don't have to spend hours editing each room for staging like the old days, this system not only does virtual staging, but the light, shadows and reflections are on point, making my editing workflow so much easier.”
Affordability: What made Apply Design the best choice for Sinclair over other options was its cost-effectiveness. Apply Design is significantly more affordable than most virtual staging companies, costing only $7/image for virtually staged renders.
According to Sinclair, “the cost of Apply Design [was] very economical… and the more coins purchased, the cheaper it becomes.” Sinclair recommends purchasing a bundle of coins to use as needed instead of paying per room.
If you would like to find out more about the impact of virtual staging on real estate photography, I recommend checking out “The Impact of Virtual Staging on Real Estate Photo Editing.”
To learn more about Sinclair’s experience with Apply Design, check out the full case study here.
Virtual staging is perhaps most significantly affecting the real estate industry’s home stagers and designers. Staging a home is essential to selling in the current market. It helps potential buyers envision their lives in a new space. According to the National Realtors Association, “20 percent of seller’s agents reported an increase of one percent to five percent of the dollar value offered by buyers in comparison to similar homes.”
The following case studies show how Apply Design can help design professionals stage effectively.
Case Study #3: Nita Chryee - “Apply Design stand out for us is the around-the-clock support”
Nita Chryee owns HomeVisions Virtual Staging and Design, a real estate photography and virtual staging studio. Chyree used Apply Design in her work as an interior designer and virtual stager. She explained what made Apply Design useful in her design process:
Best Software: Chryee chose Apply Design over other virtual staging competitors because she found that it offered the best software.
“We’ve worked with a variety of virtual staging applications, but Apply Design is by far and away the best software we’ve used. The application is easy to use with a simple interface, furniture can be adjusted in any direction and any size, and the results are absolutely stunning.”
Around-the-Clock Support: Chryee most liked the availability and quality of Apply Design’s support.
“We often work with tight deadlines and Apply Design acts as a partner to immediately resolve any issues that may arise.”
To learn more about Chryee’s Apply Design experience, check out the full case study here.
The next and final case study further demonstrates the benefits that Apply Design offers for design professionals.
Case Study #4: Amy Lang: “Apply Design is a huge time and money saver!”
Amy Lang, owner of Bridge City Standing, is a trained traditional design professional who became a virtual stager. Apply Design’s software changed the virtual staging process for Lang.
Saving Time and Money: Apply Design offers a cost-effective and time-effective way to virtually stage a home. For Lang, this software streamlined the staging process, saving significant time and money.
“The time I used to spend making mood boards and layouts is now being used to create stunning final virtually staged images. The fact that you get a discount with the more coins you purchase is a huge money saver.”
Lang provides time-saving tips for virtual stagers in “The Top Five Time-Saving Tips for Virtual Staging Using Apply Design” and further explains her virtual staging process with Apply Design in “The Virtual Staging Process from the Eye of a Home Stager.”
Easy Application: Like other customers, Lang found Apply Design’s software to be particularly accessible.
“Apply Design is an extremely easy application to use, plus, the library is ever changing. The drag and drop furniture allows for lots of experimentation and you can do multiple revisions. The more attention to detail the user has the better the result will be.”
To learn more about Lang’s experience with Apply Design, check out the full case study here.
These case studies show the different ways that virtual staging (specifically Apply Design) can be an effective tool across various professional areas of the real estate industry.
However, what all case studies had in common was what is perhaps most important: positive client feedback.
Apply Design’s services function to support real estate industry professionals in providing clients with better products. Whether you are a real estate agent, a photographer, an interior designer and stager, or simply interested in virtual staging, Apply Design offers a staging option worth the investment.